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Marketing

custom illustration

Can custom illustration help differentiate your brand?

We all know that great imagery is an essential part of effective communication. It solves the problem of how to say what can’t be said in a few words. It can sum up your brand, mission statement, and mood at a glance. You don’t have to sell it; a compelling...

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Make your website your number one marketing tool

Leveraging technology: Optimize for mobile and SEO

Don’t overlook the importance of SEO, responsiveness, and security to your website’s marketing success At jamgd, we believe that your website should be one of your most valuable marketing tools (see Part 1 and Part 2 of this series). Since your website is often the first encounter a prospect or...

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Make your website your number one marketing tool

Driving engagement: Get your website visitors to interact with your business

No tool works harder for your business than your website. Are you making the most of its potential? Your website is the hardest-working tool in your marketing toolbox. As we discussed in part 1 , a well-designed, effective website ensures that prospects and visitors get a great first impression of...

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Make your website your number one marketing tool [part 1]

Make your website your number one marketing tool

Your website is one of your most valuable marketing tools . It’s always on and working for your business, 24/7, 365. A well-designed, effective website: Ensures that prospects and visitors get a great first impression of your business; Enables visitors to interact and engage with your business; and Allows customers...

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Name

Creating a high-value name

Naming your business, product or service can be a fun—even entertaining—process. It also involves serious strategy. When done right, with help from an experienced marketing professional, a thoughtfully chosen name will score winning points in customer recognition, confidence, loyalty and satisfaction. Learn how by using these seven critical criteria in...

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Graphic Design

7 Ways Graphic Design Benefits Your Business

Photography, illustration, typography and motion graphics—graphic design creates and blends these elements into appealing images that capture attention, sell products and services, and open new markets. In other words, graphic design helps your business in several ways. Some may even surprise you: 1. Employee pride and productivity All happy, healthy...

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Nicks Chips Packaging

Packaging - The Silent Sales Pitch

A packaged product has to do more than sit on a shelf and look pretty. It has two seconds (yep, two seconds) to connect with a consumer. Somehow your package has to deliver a silent sales pitch that stands out amongst all of the other product clutter. It may sound...

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