Nicks Chips Before & After - A Packaging Makeover Can Grow Profits
When it comes to brand recognition, appearances are everything. Good packaging is essential to the success of a product – each can, box, and bag represents an opportunity to drive profit. Packaging makes that first impression, and customers decide quickly whether they will give a new brand a second look.
A packaged product has to do more than sit on a shelf and look pretty. It has two seconds (yep, two seconds) to connect with a consumer. Somehow your package has to deliver a silent sales pitch that stands out amongst all of the other product clutter. It may sound daunting, but no need to panic. Here is a list of details that will get your product flying off the shelf.
We were under a very tight timeline to re-design and re-launch our website. jamgd came through for us; graphically designing our site, implementing (and training) us on a new platform, and writing several business-critical customizations to work with our existing systems. They met our deadlines and exceeded our expectations at every step in the process.
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Brad Parkel, Director of Marketing
Singlewire Software
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It has been a real pleasure working with jamgd. They have gone out of their way to understand our business and anticipate the needs we have. The packaging they have provided is creative and helped accentuate the positives of the product. I believe sales have benefited as a result. I would recommend jamgd to anyone!
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Matt Ensign, Product Manager
Milescraft
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MarComPOP holds all of its strategic partners to an exceptionally high standard. We expect an exceedingly high degree of attention-to-detail within very compressed timelines. This combination of speed and accuracy is very difficult to master and even more difficult to deliver reliably. The team at jamgd consistently over-delivers on both our performance expectations and in their ability to create compelling designs. If you’re considering a firm to assist your organization in its visual communication, I highly recommend jamgd.
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Michael Woodring, Managing Partner
MarComPOP, LLC
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jamgd are great designers with a keen eye toward marketing. They always do their homework before starting any project—to make sure they have a complete understanding of the client's business and the marketing environment. jamgd is trustworthy, reliable, on time and great people. I have hired them many times, within multiple companies, to do work for me—and will continue to do so.
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Michele Virnig, Director of Communications
Wisconsin Conference of The United Methodist Church
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LifelineUSA spent over 6 months with input from owners, relatives, executives, and other marketing firms attempting unsuccessfully to figure out what to name our new spinout technology company. jamgd not only delivered with a comprehensive naming strategy for the company and product line, they also created a complete look, including logos to uniquely and consistently communicate our brand position.
