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branding

jamgd Zoom backgrounds

From home with style

 

We're getting pretty good at this remote work thing, and it looks like virtual meetings will be here to stay. Are you looking for a change of scenery? Instead of a blank wall or a messy office, why not change things up during your Zoom, Google Meet, and Skype calls? Customize your look with a fancy new virtual background. 

Do you prefer illustration, or photography? Feel free to download and use these high-resolution images celebrating lovely Madison, Wisconsin. 

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Make your website your number one marketing tool

Leveraging technology: Optimize for mobile and SEO

 

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Make your website your number one marketing tool

Driving engagement: Get your website visitors to interact with your business

No tool works harder for your business than your website. Are you making the most of its potential?

Your website is the hardest-working tool in your marketing toolbox. As we discussed in part 1, a well-designed, effective website ensures that prospects and visitors get a great first impression of your business. But that’s just the beginning. What happens after a visitor decides they want to stay and explore what you have to offer?

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Make your website your number one marketing tool [part 1]

Make your website your number one marketing tool

Your website is one of your most valuable marketing tools. It’s always on and working for your business, 24/7, 365. A well-designed, effective website:

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Branding, copyright, trademark

Your Brand. Legally.

Well, of course you love your brand. It’s your badge of quality. It’s your identity. It could be your most important asset. So, why would you even consider skipping the steps for keeping it all legal?

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Name

Creating a high-value name

Naming your business, product or service can be a fun—even entertaining—process. It also involves serious strategy. When done right, with help from an experienced marketing professional, a thoughtfully chosen name will score winning points in customer recognition, confidence, loyalty and satisfaction. Learn how by using these seven critical criteria in your next naming process:

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