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Branding
Believe It or Not: The Digital Age is Breathing New Life into Catalogs
Some History
Not long after the printing press was invented, the first catalogs were printed, and have been in circulation ever since. Seed companies started utilizing catalogs in the 17th Century, and they continue to this date. Even Ben Franklin, though better known for lightning rods and bifocals, is credited with the invention of the mail order concept. He created a catalog of nearly 600 book titles, and made it possible for people to purchase without visiting his store front.
We're getting pretty good at this remote work thing, and it looks like virtual meetings will be here to stay. Are you looking for a change of scenery? Instead of a blank wall or a messy office, why not change things up during your Zoom, Google Meet, and Skype calls? Customize your look with a fancy new virtual background.
Do you prefer illustration, or photography? Feel free to download and use these high-resolution images celebrating lovely Madison, Wisconsin.
Well, of course you love your brand. It’s your badge of quality. It’s your identity. It could be your most important asset. So, why would you even consider skipping the steps for keeping it all legal?
Naming your business, product or service can be a fun—even entertaining—process. It also involves serious strategy. When done right, with help from an experienced marketing professional, a thoughtfully chosen name will score winning points in customer recognition, confidence, loyalty and satisfaction. Learn how by using these seven critical criteria in your next naming process:
Summer is a Great Time to Get - or Stay - Physically Fit & Healthy
As long as the heat index is under control, we can all spend more time outside and do fun physical activity, whether it be walking, running, biking, hiking, swimming, etc.
We are proud to announce Julie at jamGD is in the running (pun intended) for the InBusiness Challenge, known as “Madison's Fittest Executive.” She's competing in the Fittest Female Under 50 category. Read more about this great Challenge.
jamgd is awesome. They really listen to their customers and come up with exceptional designs that are targeted specifically to our needs. They are true partners in any project they're working on.
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Ruth Purcell, Principle
Purcell Communications
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jamgd is one of the best things to happen to my company. They are professional, skilled, creative and as importantly, a joy to work with. I couldn't recommend them more highly!
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Patricia McConnell, Owner
Patricia McConnell Publishing, LLC
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jamgd's work always exceeds my expectations. They are creative, easy to work with, and provide excellent customer service. I am glad to give jamgd my highest recommendation.
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Leanne Cordisco
Christine's Gourment Toffee
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We were under a very tight timeline to re-design and re-launch our website. jamgd came through for us; graphically designing our site, implementing (and training) us on a new platform, and writing several business-critical customizations to work with our existing systems. They met our deadlines and exceeded our expectations at every step in the process.
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Brad Parkel, Director of Marketing
Singlewire Software
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LifelineUSA spent over 6 months with input from owners, relatives, executives, and other marketing firms attempting unsuccessfully to figure out what to name our new spinout technology company. jamgd not only delivered with a comprehensive naming strategy for the company and product line, they also created a complete look, including logos to uniquely and consistently communicate our brand position.